What the #$@% is Social Listening?!

Uncover the ins and outs of social media listening, and learn about brands that have figured it out!

Ruhana DaSilva Lemonade

Ruhana DaSilva 

Managing Director  

Lemonade

Nacho Marti REBOLD (1)

Olivier Girard

 Customer Success Director

Digimind

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Group 442789

 

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What the #$@% is Social Listening?! 

It's a question all marketers have asked before. Either you've heard of social listening, or you're still trying to understand how to do it effectively.

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Want to know how social listening can improve your crisis management, brand reputation, content creation, campaign analysis, competitive intelligence, and influencer marketing?

Join us at #SocializeKualaLumpur to learn, discuss, and have all your burning questions answered! 

We'll take you through the ins and out of social listening, to give you some facts and concrete examples of how it can and should be done. 

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Here's what you'll learn:

  • What does social listening really entail, and how can it help you address key business challenges?
  • How to identify and measure only the right KPIs & metrics
  • How consumer insights from social listening can boost your marketing efforts
  • Case studies on which brands are getting it done right, and how!

Join Us!

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Thought Leaders

Nacho Marti REBOLD (1)
Olivier Girard

Customer Success Director

Digimind

Setting Up For Success: Social Listening

What does social listening cover, what can it really do for you, and how should you structure your social listening project? This session will look at: 

  • What challenges can you solve with social listening?
  • Identifying the right KPIs & metrics to measure based on your business objectives
  • Best practices for setting up a successful social listening project

Fueling Campaign Strategies with Social Insights

Terrabytes of thoughts and feedback are shared online every day. How can social listening help you gather the consumer insights that matter, so you can turbo-charge your marketing campaigns? 

  • From data to insights. Transforming data into trends and insights
  • Data-driven creativity: Applying social insights to your marketing strategies
  • Which brands are getting it done right, and how?
Ruhana DaSilva Lemonade
Ruhana Dasilva

Managing Director

Lemonade

Event details

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 5.00 PM-8.00 PM
October 3rd,
Thursday 
place (white)
WeWork Equatorial Plaza,
14 MY, Jalan Sultan Ismail, Kuala Lumpur 14, 50250 Kuala Lumpur, Malaysia

                                                                                            
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Agenda

05:00
-
05:30
Registration
05:30
-
05:55
Setting up a Successful Social Listening Project
Olivier Girard, Digimind
05:55
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06:20
Fueling Campaign Strategies with Social Insights
Ruhana DaSilva, Lemonade
06:20
-
06:30
Q&A Panel
06:30
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08:00
F&B and Networking

How to get there?

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